Can I track custom parameter such as affid? You can track any custom parameters you like such as affid,user_id, id with UTMSimple. Setting this up is very easy... Your JavaScript tracker code will look like this.. As you can notice, there is a parameter called handl_custom_params=[]; This is an array that means it can take multiple values. Simply add all the custom parameters you'd like to track in there... handl_custom_params=['affid','user_id','id']; That's it!