# Zapier to Facebook Conversion API (FBCAPI)

#### Set Zapier from your Facebook account as Partner

- Go to the Data Sources tab in Meta Events Manager.
- Select Settings.
- Scroll down and select Choose a Partner.
- Select Zapier and follow the setup instructions.

see more here [Facebook Documentation](https://www.facebook.com/business/help/571704773472628)

#### Head back to Zapier

- Find your actions (This can be vary depending on the integration e.g. Click Funnel Purchase Event or Webhook Catch Event)
- Add `Facebook Conversions` as action and select appropriate Event (we selected Lead Event)

[![](https://docs.utmsimple.com/uploads/images/gallery/2023-03/scaled-1680-/image-1677819651600.png)](https://docs.utmsimple.com/uploads/images/gallery/2023-03/image-1677819651600.png)

- Select your Business Ccount and Pixel

[![](https://docs.utmsimple.com/uploads/images/gallery/2023-03/scaled-1680-/image-1677819737921.png)](https://docs.utmsimple.com/uploads/images/gallery/2023-03/image-1677819737921.png)

- Set up the action based on the data you collect (you should send name and email as minimum for Lead event. And more for Purchase event)

[![](https://docs.utmsimple.com/uploads/images/gallery/2023-03/scaled-1680-/image-1677819934407.png)](https://docs.utmsimple.com/uploads/images/gallery/2023-03/image-1677819934407.png)

That's it!