Collecting UTMs in Leadpages Insert the tracking script to your lead page Edit the lead pages, click Settings > Analytics > Head Section Tracking Code And paste your tracking code in there as shonw below. Remember the change your license key accordingly!!! Zap the collected information On your thank you page, place the following code to send all the collected data to Zap Here we modified the code capture some parameters from the query arguments (WebinarJam), see handl_custom_params section Remember the change your license key and Zapier Webhook accordingly!!! All the parameters will be collected in the Zap